Red Bull Racing Announce Four-Year Extension Of Infiniti Partnership

Newly-crowned Constructors’ Champions Red Bull have announced a new four-year extension of their partnership with Japanese car manufacturer Infiniti, which will see the Austrian outfit enter an expanded partnership with the brand. This will see the team officially rebranded as Infiniti Red Bull Racing for the 2013 season and beyond.

The extension of this partnership between the two companies will see Red Bull and Infiniti enter a much closer and technologically focused relationship, as Infiniti will begin to work alongside Red Bull on numerous engineering and development projects. The partnership between the two companies began back in March 2011, which initially started out as a purely commercial relationship. However, the relationship is now set to increase much further.

“Red Bull Racing and Infiniti have been working on a number of initiatives since the start of our relationship in 2011.” Explained Red Bull’s team principal, Christian Horner. “During that time, Infiniti has demonstrated significant technical prowess and I’ve been impressed by the depth of the wider engineering capabilities of the Nissan Motor Company. In terms of marketing, Infiniti has leveraged their involvement with Red Bull Racing and Formula One extremely effectively to become much better known in a short space of time. These two attributes make Infiniti the ideal title and technical partner for Red Bull Racing.”

Red Bull’s Chief Technical Officer, Adrian Newey, is understandably thrilled with the new extension in Infiniti’s relationship will Red Bull. The technical mastermind of Newey, who has designed Championship winning cars for Williams, McLaren and Red Bull, believes the manufacturer’s new technical partnership will greatly assist the teams future technical projects, especially those which come into effect from 2014 and beyond.

“Formula One presents immense design and engineering challenges on a daily basis.” Said Adrian Newey, “Having a committed technical partner like Infiniti gives us a great platform for working together on technical projects, such as the Energy Recovery Systems for the 2014 season.”

Red Bull Racing have remained a indomitable figure throughout the world of Formula 1 since their first victory at the 2009 Chinese Grand Prix, a season which first saw the might of the Milton Keynes-based outfit as the team and Sebastian Vettel became locked in a season-long Championship battle with the Brawn GP of Jenson Button.

Since then, the team have won three successive Constructors’ Championships, becoming the first team to win their first three Championships in a row. This new deal could well propel for the team new heights of dominance, as they continue to remain competitive at the front.

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